Automotive

The latest marketing best practice, trends, case studies and statistics on the automotive sector.

Internet Statistics Compendium: Automotive

A collection of the most recent statistics and market data on online marketing, ecommerce, the internet and related digital media, drawn from Econsultancy’s Internet Statistics Database. Aimed at marketers looking for benchmarking stats, evidence for use cases or persuasive figures for procuring investment.

Case Studies

Econsultancy's Internet Statistics Database - Automotive Industry, travel, cars, delivery

V-commerce: Will in-car payments be the next big thing for automotive?

When we think of digital transformation within the automotive industry, we tend to consider it in terms of the omni-channel buying experience – making it easier to buy a car online and at the dealership. 

But what about cars themselves becoming digital, and crucially, transactional platforms? In recent months, we have started to see vehicle commerce further emerge, with both automotive and finance companies making investments in the space.

In-depth reads

Quick Links