Latest Research, Trends and Best Practice
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From the Blog
Dan Reed is head of digital capabilities at Barclaycard Business. At the Festival of Marketing day one, he gave an impassioned talk about how his team has made digital performance and engagement a priority, in the process transforming their skillsets and meeting user needs.
Roll up, roll up, get your digital marketing stats.
Econsultancy recently surveyed over 500 marketers across the Asia-Pacific region for its report, State of B2B Ecommerce in ANZ, Southeast Asia and India, published in association with Magento.
Ecommerce offers enormous opportunity for B2B companies, with the global B2B ecommerce market estimated to reach US$6.7 trillion by 2020.
A new report by Econsultancy, State of B2B Ecommerce in ANZ, Southeast Asia and India, published in association with Magento, looks at the extent to which companies in the region are seizing the B2B ecommerce opportunity, and investing in important capabilities to boost adoption.