Econsultancy Live takes place December 1st to 2nd as a virtual event, and the theme this year is ‘Riding the Ecommerce Wave’. You can visit the event page to view the speaker lineup, the agenda or to purchase an Early Bird Pass.
Ella d’Amato is Chief Commercial and Marketing Officer at Not on the High Street, the ecommerce marketplace that supports 5,000 small creative businesses in the UK. She appeared at the Festival of Marketing to discuss how the pureplay reacted to the coronavirus crisis and relied on the agility of partners to innovate new products and expand into new categories.
Ariel Kelman, EVP and CMO at Oracle, gave a talk today on day one of the Festival of Marketing 2020 and explained how he has found success in driving transformation change in large marketing organisations.
How is AI being utilised in marketing? How might it be used in the near future? And what does this mean for marketers?
What makes a great ‘we are reopening’ email? Here are some things to aim for, as illustrated by examples including the Natural History Museum.
From a new Walmart membership scheme, to Le Creuset pans on their shiny new website, via Hollywood’s use of computer game tech, here’s what we’ve been reading this week. From around the web: Recode gives a run-down of Walmart+ – a membership program that’s being touted as an alternative to Amazon Prime. Benefits of Walmart+ […]
In an effort to provide some headspace on a Friday, the editorial team at Econsultancy has been rounding up their favourite reads from the past week. Here’s a few articles to skim with your afternoon coffee… From around the web: To save British high streets, forget the lost era of retail – and listen to […]
It’s Friday afternoon and time for a bit of reading to keep you in a reflective mood ahead of the weekend. Here’s what we’ve been reading this week…. From around the web No One Needs Your PR Digital Transformation – While this piece from CDO Trends doesn’t contain any earth-shattering revelations about digital transformation, it’s nevertheless […]
We’ve brought back our weekly reading list for those of you marketers and digital professionals wanting to while away your Friday afternoon. Here’s a few articles we’ve been reading this week…. From around the web Introducing the GOV.UK Data Labs – Government Digital Service describes how its data science and user-centred design disciplines are being […]
At Econsultancy we’ve been talking to marketers and digital professionals about how they are adapting in the coronavirus crisis. Today we’re visiting agency-land again, and it’s the turn of Paul Jarrett, Founder and MD at Sonin.
What’s happening in the world of adtech since the coronavirus crisis hit? We caught up with Michael Nevins, CMO at Smart Adserver, to find out.
