The top 25 Econsultancy articles of 2020
Every December, we look at our Google Analytics dashboard and share the top 25 posts (by simple page views) over the course of the previous year.
Ben Davis
Join us for Econsultancy Live as we discuss all things ecommerce
Econsultancy Live takes place December 1st to 2nd as a virtual event, and the theme this year is ‘Riding the Ecommerce Wave’. You can visit the event page to view the speaker lineup, the agenda or to purchase an Early Bird Pass.
How Not on the High Street is thriving through search insights and SME agility
Ella d’Amato is Chief Commercial and Marketing Officer at Not on the High Street, the ecommerce marketplace that supports 5,000 small creative businesses in the UK. She appeared at the Festival of Marketing to discuss how the pureplay reacted to the coronavirus crisis and relied on the agility of partners to innovate new products and expand into new categories.
Oracle CMO Ariel Kelman on driving transformational change in large marketing organisations
Ariel Kelman, EVP and CMO at Oracle, gave a talk today on day one of the Festival of Marketing 2020 and explained how he has found success in driving transformation change in large marketing organisations.
The future of AI in marketing
How is AI being utilised in marketing? How might it be used in the near future? And what does this mean for marketers?
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The anatomy of a great ‘we are reopening’ email
What makes a great ‘we are reopening’ email? Here are some things to aim for, as illustrated by examples including the Natural History Museum.
What we’ve been reading this week
From a new Walmart membership scheme, to Le Creuset pans on their shiny new website, via Hollywood’s use of computer game tech, here’s what we’ve been reading this week. From around the web: Recode gives a run-down of Walmart+ – a membership program that’s being touted as an alternative to Amazon Prime. Benefits of Walmart+ […]
What we’ve been reading this week
In an effort to provide some headspace on a Friday, the editorial team at Econsultancy has been rounding up their favourite reads from the past week. Here’s a few articles to skim with your afternoon coffee… From around the web: To save British high streets, forget the lost era of retail – and listen to […]
What we’ve been reading this week
It’s Friday afternoon and time for a bit of reading to keep you in a reflective mood ahead of the weekend. Here’s what we’ve been reading this week…. From around the web No One Needs Your PR Digital Transformation – While this piece from CDO Trends doesn’t contain any earth-shattering revelations about digital transformation, it’s nevertheless […]