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Last week, Abercrombie & Fitch wiped its Instagram account clean.
It wasn’t the result of a social media fail, but rather, the unveiling of a long-awaited rebrand.
When it comes to finding long-term success, the first few months in a startup’s life are crucial.
From finding investment to talking to customers, there are many areas to focus on.
The usual author of this roundup is taking a well-earned break in Japan, so for one time only it’s down to me to collate the week’s most important digital stories.
On this occasion the stories include the usual lineup of giant brands such as Snapchat, Facebook and Netflix.
And there’s even some record-breaking news from China.
It seems that barely a week goes by without fresh evidence of the unstoppable rise of the smartphone.
Just last month, two new reports highlighted just how much of a focal point our phones have become in all our lives.
Cure & Simple is a subscription-based service for bacon enthusiasts.
It doesn't just deliver any old bacon of course – but ethically sourced, cured and flavoured with ingredients like bourbon and pancetta.
We’ve got stats coming out of our ears this week.
The roundup includes news on industry skills, online sales growth, Christmas travel and presidential email campaigns.
How do companies and people remain relevant during transformative times? Through reinvention.
It’s a topic that is dear to Publicis Groupe Chief Strategist Rishad Tobaccowala’s heart.
I spoke to him about the empowered consumer, the mass restructuring facing the TV industry and how agencies can rebuild trust when clients think they are double dealing.
Data-driven marketing is super popular right now.
Topics that stem from it - like personalization, performance optimization and customer experience - dominate blogs and research.
If you needed any more evidence that mobile has taken over the world, you got it last week when news broke that Google is going to be creating a dedicated mobile index.
Here's what you need to know about it.
With Thanksgiving just around the corner, many online retailers are preparing for one of the biggest days of the year – Black Friday.
However, with increasing backlash over the ‘Black Friday creep’ – is it still all it’s cracked up to be?
Customers are fully mobile-enabled, so why not your marketing and sales teams?
Arming your field teams with mobile devices to share data back to a central analytics team can result in important real-time insights and a dramatic positive revenue impact.
Pharma companies' television ads are losing their sway with consumers.
But for all the challenges and criticism the pharma industry faces today, there are plenty of opportunities, and some companies are taking advantage of them.