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The latest global marketing, digital and ecommerce insights you need to know, from Econsultancy’s award-winning analysts and experts

We need to talk about digital dashboards

As useful as reporting dashboards can be, they’re also a tool that’s commonly misunderstood and misrepresented. Like any power tool, used incorrectly or irresponsibly, they can be dangerous.

Briefings

Short guides on the latest thinking, developments and terminology in digital, marketing and technology
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How digital is changing the automotive customer experience

In retail, consumers have come to expect a swift and seamless experience online from beginning to end (and beyond the point of purchase). This is what’s known as ‘the Amazon effect’. Car manufacturers (sometimes called original equipment manufacturers or OEMs) and dealerships have struggled to adapt to the complex demands of digitally-savvy consumers. The experience […]

Spotlight on… Data and Privacy

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Immerse yourself in Econsultancy’s practical pot of best practice, trends and market data reports, covering the core elements of modern marketing.

Seeking training for you or your company?

Browse our upcoming face-to-face training courses or talk to us about bringing Econsultancy training in-house. From Customer Experience and Ecommerce, to the popular 2-day Fast Track Digital Marketing, we cover the essential digital marketing topics.