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The latest global marketing, digital and ecommerce insights you need to know from Econsultancy’s award-winning analysts and experts

20th birthday cake

Econsultancy celebrates its 20th anniversary

Back in February 1999, Ashley Friedlein, co-founder of Econsultancy along with Matthew O’Riordan, registered the domain name Econsultancy.com. Since then, Econsultancy has developed from a repository of buyers guides and ‘how-to’ advice on then little-known disciplines such as SEO, into an international research house, consultancy and training provider with offices in London, New York and Singapore.

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Three great product search experiences powered by machine learning

With multiple facets to optimise for higher conversions, ecommerce brands often treat on-site search as an afterthought. As a result, 72% of desktop ecommerce search engines cannot return relevant results for queries containing synonyms, misspelt words or searches using a model number. By failing to address the search experience, you are losing customers, especially when […]

Spotlight on… Voice

Despite holiday gains, the future of voice is uncertain

Voice emerged as one of the most important trends of 2018. Driven by the growing use of voice-enabled devices, such as Amazon and Google’s smart speakers, many companies have started exploring the ways voice will impact everything from search to online retail.

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Explore our research

Immerse yourself in Econsultancy’s practical pot of best practice, trends, market insight and case studies – from SEO guides and content strategy templates to our Top 100 Digital Agencies report.

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