The UK market for usability and accessibility will grow by 20% in 2007 to a value of around £180 million, according to a new report published this week by E-consultancy.

Research for the 2007 Usability and Accessibility Buyer's Guide found that increased competition in the online marketplace is driving investment in a user-centred design approach.

Companies across a range of sectors such as financial services and retail are continuing to focus on usability in order to help drive sales and to improve perceptions of their brand.

E-consultancy's estimate of the market size includes agency revenues from usability and accessibility services, as well as in-house spending on specialist personnel.

The new buyer's guide contains a discussion about the latest trends, a 'SWOT' analysis of the marketplace and profiles of 23 leading usability companies.

E-consultancy will be speaking at an event about The Future of Usability hosted by Bunnyfoot in West London on Wednesday 4 July.

It is free to attend and you can register here. There will be a preview of the findings from our User Experience Survey Report, which Bunnyfoot have sponsored.  

Linus Gregoriadis

Published 14 June, 2007 by Linus Gregoriadis

Linus Gregoriadis is Research Director at Econsultancy. Follow him on Twitter or connect via LinkedIn or Google+.

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