Internet shoppers in the US are reported to have spent around $733m (£355m) on 'Cyber Monday' - the biggest day of the online retail year.

Figures from comScore suggest Amazon and Wal-Mart attracted the most custom, while the overall number of people shopping online was up 38%.

However, the traffic also caused issues - some sites were operating up to 400% slower than usual while Yahoo's Merchant Solutions service buckled under the strain.

Overall, the US holiday season, which ran from the November 1 to November 26, is reported to have seen $10.7bn (£5.1bn) spent on the web, a 17% increase on 2006.

Other Cyber Monday stats:

  • The number of people buying online was up 38% on 2006, though average spend was down by 12%. This may have been due to the amount of discounts offered to entice buyers.
  • 44% of all US web users visited an online retail site, while 6% made a purchase.
  • Many web users shopped from work, with 60% of purchases being made from work computers.

Related stories:
UK shoppers first in the Xmas queue
Online spending to pass £15bn in Q4, says IMRG

Graham Charlton

Published 28 November, 2007 by Graham Charlton

Graham Charlton is editor in chief at SaleCycle, and former editor at Econsultancy. Follow him on Twitter or connect via Linkedin.

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