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Having gathered together some recent mobile internet stats in a post last week, I've found some stats on online retail from the past month or so.

Here is a selection of recent e-commerce related statistics,  along with a few thrown in from our most recent Internet Statistics Compendium...

UK online sales (from IMRG)

  • UK shoppers spent £3.8bn online in August 2009, 16% higher than the same month in 2008, though down 10% on July's figures. Online retail sales in the UK were worth £43.8bn in 2008.

Individual retailers' online sales figures

  • The Book Depository impressive growth continues, with turnover for the year ending June 2009 totalling £61.5m. This is an increase of 51% on last year's £40m. (via Internet Retailing)
  • Sales at fashion etailer ASOS rose by 47% in the six months up to the end of September. Sales for the year ended 31 March 2009 totalled £165m. (ASOS AGM statement)
  • Online sales at M&S rose by 30% in the 13 weeks to 26 September. Total M&S Direct sales were £324.4m in the year to March 2009. (Trading statement)
  • In the 26 weeks to August 1 2009, online sales at John Lewis rose by 11.6% to reach £151.5m. (John Lewis interim statement)

US online sales (comScore)

  • Online retail sales in the United States were worth $30.2bn in Q2 2009, down 1% on the same period in 2008, only the second quarter on record where e-commerce spending has been lower than the previous year.
  • The fastest-growing product category was Toys & Hobbies (21% growth), followed by Books & Magazines (up 17%), and Video Games, Consoles & Accessories (15%).

Other e-commerce stats

  • Consumers are most attracted to a website that provides good advice and reassurance about their purchase, with outfit suggestions (43%), recommendations (46%) and customer reviews (40%) cited as features that consumers most like. [IMRG)
  • Confidence in online retail seems to be higher than the rest of Europe, with half of Eurpeans saying they would not spend more than €50 at a time online, while one in 14 UK respondents would spend £5,000 or more. The biggest frustration with online retail across Europe was a lack of customer service. (ATG via Internet Retailing)

Multichannel retail

  • Halfords recently passed the milestone of 1m reservations for instore purchase via its Reserve and Collect service. The service has helped the retailer to grow its multichannel revenues by 90% in the 12 months to April 2009.
Graham Charlton

Published 9 October, 2009 by Graham Charlton

Graham Charlton is the former Editor-in-Chief at Econsultancy. Follow him on Twitter or connect via Linkedin or Google+

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Comments (1)

Andy Headington

Andy Headington, CEO at Adido LimitedSmall Business

Interesting information.

We recently found out that the average ecommerce conversion rate in the UK is 3% (http://su.pr/252uDJ). Perhaps the amount spent online could be improved if website owners/managers could improve their usability & design of their websites?

almost 7 years ago

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