It is good to see E-consultancy is continuing to reach a global audience. Our user base is predominantly from the UK and US, yet our editor Chris stumbled upon a blog post in what he thought was Portuguese, referencing something we’d previously published on corporate blogging.

He asked me to have a look at it and confirm his suspicions - indeed, it is written in Portuguese and was published by a blogger based in 'Brasil'!

Fábio Cipriani, the blogger in question, has done a great job of translating our 12 Reasons Why UK Businesses Don’t Blog article, and added a few thoughts of his own to it.

He appears to be one of the pioneers of ‘Blogging for Business’ in for Portuguese-language businesses. His blog is called ‘Blog Corporativo’ (or ‘Corporate Blog’).

Lucia Mastromauro

Published 7 November, 2006 by Lucia Mastromauro

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