Tonx: fresh roasted subscription coffee

The pace and the acting is good, change of room/scenery keeping the narrative going.

The gags are visual and not lingered over, plus the text is used sparingly and is therefore impactful.

Super Sync Sports

The game is a Google Chrome experiment, so it obviously has some good backing in ad creative, but nevertheless, the animation is flawless.

The music is great too, and the shouting children are a nice touch.

Herd Absurd

I like this video as the audience is shown to be pleased and the voiceover is nonexistent! Win!

The app is also demonstrated well and the production value isn’t prohibitively high.

Epipheo

The concept is high risk – as an explainer video to explain how good Epipheo is at explainer videos, this better be good.

I really like the script; it’s dry and funny and it beats a lot of the competition.

The proof is always in the pudding, so it’s good that this is good.

Instagram Direct

The soundtrack is conducive to watching, the pace is right.

The people are undeniably kin with Gap advert people. It’s hard not to engage, despite the fact they’re hipsters.

And the production values are obviously pretty good.

CashOut

Again, the voiceover is nonexistent! Win!

I also like the fact that the music is cool and not twee, plus the guy in the video is not punchable.

Uber

The concept is switched; not how good is this product but what problems already exist in the market.

The central truth, that everybody hates conference calls, isn’t shied away from.

New Relic

The voiceover is the right side of quirky and the pitch is friendly, not cloying or schill-y.

It also pitches to the correct audience, duh!

Bebo

The concept is possibly too rude, but the script and performance are undeniably funny.

Flexminder

The subject is niche, but the animation helps the viewer concentrate.

The tone of the voiceover is just right and the production looks cost effective, taking time rather than money to do the stop motion.