Kellogg’s
Heidi Hatfield complained about a sweet wrapper in her breakfast cereal.
Kellogg’s apologised rather formally and Heidi assured them she wasn’t too traumatised. Then she cheekily requested a visit from Tony the Tiger, Kellogg’s’ Frosties ambassador.
Tony duly turned up for a spot of breakfast.
Dear @KelloggsUK, look what I just found in my Crunchy Nut Cornflakes. You could have left me a whole one. pic.twitter.com/oh6D8PAibs
— Heidi Hatfield (@heidimobile) November 22, 2013
@heidimobile Just spotted your tweet. Can you DM us your phone number & someone from our Careline will call you? Thanks
— Kellogg’s UK (@KelloggsUK) November 22, 2013
@heidimobile Well, if you’re sure! 🙂
— Kellogg’s UK (@KelloggsUK) November 22, 2013
@KelloggsUK Thinking about it though, you could send Tony the Tiger round to have breakfast with me?
— Heidi Hatfield (@heidimobile) November 22, 2013
@wadds If it weren’t for Twitter, Tony the Tiger wouldn’t ever have come to my house for tea #twitterbirthday pic.twitter.com/uJJPJDGBg3
— Heidi Hatfield (@heidimobile) March 21, 2014
Of course, you should never work with animals like tigers or dogs.
@RichardsonAJ @japaneeztourist @chris_greenf Don’t suppose they showed you the picture of my dog trying to hump Tony the Tiger’s leg?
— Heidi Hatfield (@heidimobile) June 4, 2014
@japaneeztourist @RichardsonAJ @chris_greenf @TariqSlim pic.twitter.com/qJrIbfqlcY
— Heidi Hatfield (@heidimobile) June 4, 2014
Nokia
Nokia has a great tone on its main Twitter account. It tweets some cool content but let’s look at a bit of engagement.
This is just right on the money.
Blue Sky by #Nokia Lumia 1020 @PureViewClub @nokia @NokiaFrance #Enjoy #Portugal pic.twitter.com/A0kcNAI1cj
— Aardohan (@Aardohan) June 5, 2014
@Aardohan altostratus! The second best of all clouds, right @OneDrive? 😉
— Nokia (@nokia) June 5, 2014
Econsultancy
OK, it’s a bit easier in B2B digital publishing to have a lark on Twitter and engage a community. But still, here’s the magic touch of Matt Owen.
@DigitasLBi_UK @sambobclements Meejing?
— Econsultancy (@Econsultancy) June 4, 2014
@AriAgency We’ll make it so.
— Econsultancy (@Econsultancy) June 3, 2014
The very ebst! ” @Econsultancy: All the ebst stuff we found on the internet this week, feat the brilliant @BackTaeTheToon “
— Al Cook (@brokenglasseye) June 2, 2014
@brokenglasseye High fvie buddy!
— Econsultancy (@Econsultancy) June 2, 2014
Axe
The #kissforpeace campaign wasn’t always particularly personal.
And I’m not really a fan of its new advert. War is quite a difficult thing to play on.
But I must say, the part of the campaign where Axe showed some of the kisses on a giant screen in Time Square was pretty neat.
@kittycatbryn, how does it feel to be famous? Your #KissForPeace just debuted in New York City! pic.twitter.com/8CYNDok6HM
— AXE (@AXE) February 10, 2014
TFL
I find even the simple hello from each social team member to be quite touching. Maybe I’m particularly emotional at the moment.
Hi all, Sheila in tonight. Good service currently on the line.
— Jubilee line (@jubileeline) June 5, 2014
Good morning, Alex C in today serving up your tweets. Good service on all lines, check this timeline for current status updates. Take care.
— Victoria line (@victorialine) June 5, 2014
But the service levels are terrific. The stoicism has to be admired.
@TfLTrafficNews bollocks
— oh_manchester (@Oh_Manchester) June 5, 2014
@Oh_Manchester Lodge Avenue Flyover – Looks ok to me! pic.twitter.com/SE8otoFhMP
— TfL Traffic News (@TfLTrafficNews) June 5, 2014
Great service, even for those with fruity handles.
@amefuckyeah The A406 (IG1) is reduced to one lane northbound due to a collision nr the Ilford Flyover. pic.twitter.com/kNubbDvO1w
— TfL Traffic News (@TfLTrafficNews) June 3, 2014
@TfLTrafficNews thank you very much!
— A M Y (@amefuckyeah) June 3, 2014
Seen any other particularly touching or fun brands on Twitter?
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