Social network site Bebo has announced the appointment of Joanna Shields, former Managing Director of Strategic Partnerships for Google EMEA to grow its international business.

At Google, Joanna Shields managed the company’s syndication network in Europe, working on partnerships with media and telecoms companies. She was behind Google’s broadband partnership with BSkyB back in December.

Shields will now report to Bebo's Chief Executive and co-founder Michael Birch and will be responsible for expanding the social network site’s international business.

Michael Birch said of the appointment: 

"She is an accomplished leader with an extensive network in the UK, Europe and beyond – this makes her the natural choice to take responsibility over all international matters at Bebo."

Shields said Bebo, which is the second most popular social network site in the UK, and third in the US, would look to increase its presence across Europe. She will also be looking at other ventures, including deals to extend Bebo's functionality onto mobile phones. Good catch, Bebo.

Meanwhile NETBOOSTER, the online marketing firm, has also lured some top staff from Google. NETBOOSTER recruited "several members of the Matt Cutts search quality team", as part of a push to boost international sales.  

Further Reading:
Bebo's Michael Birch on social networks and startups

Graham Charlton

Published 15 January, 2007 by Graham Charlton

Graham Charlton is the former Editor-in-Chief at Econsultancy. Follow him on Twitter or connect via Linkedin or Google+

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Comments (1)


Daff Wilmott, Senior Editor at Cimex Media

Talking of social networking sites, has anyone seen the 'MySpace is for losers' graffiti dotted around Shoreditch? Who done this huh? Who?

over 11 years ago

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