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Econsultancy’s annual Innovation Awards shines a light on the finest creative thinking across the digital industry. This year more than 450 companies entered the awards, so we’ve been rather busy this past month or so.

After some intense reading we have shortlisted around 150 companies, across 19 categories. There were some very close calls, so commiserations if you didn’t make it through this year. The standard has been higher than ever.

Congratulations to all those who have been shortlisted. We know that innovation is a team game, so if you’ve played a part in any of these projects then you deserve a pat on the back. Or a pub lunch. It’s a Friday, after all.

Next steps

Our expert panel of judges will help us determine the winners. In the past we’ve celebrated the awards with a low-key ‘winner’s dinner’, but this time around we’ve decided to push the boat out.

We’ll be hosting a large bash at the Park Lane Hotel in London on 23 February 2012, where we will announce the winners. You can reserve your seats / table here. Penguin suits and posh frocks at the ready. It promises to be quite a party.

In addition to the awards categories listed below there will also be Grand Prix Award, chosen from the 19 winners.

The 2012 Innovation Awards Shortlist

Innovation in Affiliate Marketing

Commission Junction

Debenhams, Affiliate Window, Affilinet

Performance Horizon Group Ltd

R.O.EYE and eBay Partner Network

Ve Interactive Ltd

Innovation in B2B Marketing

Auto Trader UK

Bauer Media & Clicked Creative

Berwin Leighton Paisner (BLP) / DesignUK

CarTrawler

Hiscox

iVoucher

Punch Taverns

Innovation in Customer & User Experience

Auto Trader UK

Belron International Ltd. (Autoglass)

Creative Virtual Ltd

Foviance

Grant My Wish App

Ideal Shopping using Tealeaf

Kiddicare.com

Neo@Ogilvy

Skype

Innovation in E-commerce

ASOS & Profero

Farnell Europe, a division of Premier Farnell

Keybroker

miiCard

nToklo

Somo

Tesco

Innovation in Email Marketing

e-Dialog

optivo

Pay Per Visit Email, LLC

Philips

RedEye/Monarch

Innovation in Financial Services

BMF and Commonwealth Bank of Australia

first direct (first direct lab)

first direct (iPhone app)

HSBC Bank International

LMAX

LV=

miiCard

Morgan Stanley

Wonga.com

Innovation in Mobile Marketing

Comic Relief

Found

Incentivated - Waitrose

Jessops.com

Maxymiser, Inc.

NET-A-PORTER.COM

New Look / Mobile Interactive Group (MIG)

Orange

Quidco

twentysix

Innovation in Multichannel Marketing

blippar

Coventry University 

DC Storm and Brora

Google

House of Fraser

Latitude Digital Marketing

Lenovo

Majestic Wine

PrismaStar

Innovation in Online Advertising

Cognitive Match

Criteo

Encore Media Metrics

Mediacom

Neo@Ogilvy

OMD UK (Citroen UK)

OMD UK (Walkers Crisps)

Yahoo!

Innovation in PPC

Akesios

Carat UK for Vodafone

I Spy Marketing

Kenshoo & John Lewis

Net Media Planet

Search Laboratory

Innovation in Publishing, Media & Entertainment

Movellas

Random House Publishing

Sunday Publishing

The Sunday Times

Visual Revenue Inc.

Innovation in Retail

ASOS & Profero

Euclid Elements

FreshNetworks

Housebites

Lateral Group

Marks & Spencer

Naked Wines

Tesco

Innovation in Rich Media and Video

Adjust Your Set

Consumer Electronics Association

ipadio Limited

Think Jam

UKTV

WeVideo

Innovation in SEO

Analytics SEO

Guava / talkSPORT 

iCrossing

Linkdex

Met Office

Reevoo and Jessops

Stickyeyes

Innovation in Social Media

American Express OPEN

Betfair

Bounce Digital Ltd

PhotoBox

Play.com & Engage Sciences

SapientNitro

Valtech

Vitrue

whishin limited

Innovation in Travel and Leisure

DC Storm and Alpharooms

isango! Limited

Maxymiser, Inc.

Rabbit

Skyscanner

Tourism Western Australia

Innovation in Web Analytics

comScore

Encore Media Metrics

Foviance

IgnitionOne Limited

Lynchpin

Maxymiser, Inc.

RedEye

RedEye/eCar

Vizu Corporation

Most Innovative Digital Agency

Adjust Your Set

Epiphany Solutions

Essence Digital

MMK Media

Redweb

Somo

TBG Digital

Most Innovative New Technology

Adobe Systems

Bazaarvoice

Buddy Media

ExactTarget

TBG Digital

Tieto

Usablenet

Chris Lake

Published 2 December, 2011 by Chris Lake

Chris Lake is CEO at EmpiricalProof, and former Director of Content at Econsultancy. Follow him on Twitter, Google+ or connect via Linkedin.

582 more posts from this author

Comments (1)

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Santhosh Divakar

Chris,
Excellent set of nominations. But it would have been great if you could have also said in a sentence about what made each of these nominations cut the deal.

-Regards!

over 4 years ago

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