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Most of the digital professionals I know need to create at least one slideshow a year, whether for an internal meeting, a client briefing or a conference talk.

All too often I see slideshows that contain great content and ideas, but sometimes the slides are cluttered and confusing, or worse, boring. 

Thankfully help is at hand, to enable you to create wonderful slides in 2012.

The best presentations seem to have the following in common:

  • Minimal text
  • Attractive font choices
  • Big and bold typography
  • Smart use of icons
  • Pictures and background textures
  • A zero tolerance to typos
  • 10 slides or less
  • A focus on presenting key messages with clarity
  • Lots of takeaways
  • A little humour

All of the above helps to leave an impression that lives long in the memory.

There are plenty of other ways to help you optimise your slides. I've compiled a bunch slideshows on how to create standout slideshows. That's very meta, I know, but hey, the medium is the message...

7 tips to create visual presentations

Presentation Secrets

How to TEDx [Presentation Design Tips]

Slides That Rock

Boring to Bold: Presentation Design Ideas for Non-Designers

PowerPoint Porn: 100 Sexy Slides [Safe For Work]

20 Presentation Secrets You Won't Find Elsewhere

10 Commandments for Great Presentations

Making Presentations Better

Are you sharing the wrong slides?

7 Design Principles in Creating a PPT

Do you have any other tips that work well? Please share them below in the comments section.
Chris Lake

Published 14 December, 2011 by Chris Lake

Chris Lake is CEO at EmpiricalProof, and former Director of Content at Econsultancy. Follow him on Twitter, Google+ or connect via Linkedin.

582 more posts from this author

Comments (4)


Depesh Mandalia, Head of Digital Marketing at Lost My Name

Fantastic list, thanks for sharing Chris

almost 5 years ago


Michael Gowin

Thanks for including my slides among your list--these are all outstanding.


Michael Gowin

almost 5 years ago



Hi, Usually i dont leave comments but in this case i need to say, thanks so much for your time in this article, it really helps me a lot.

almost 4 years ago



These are good, but it's pretty easy to create a good presentation about presentations, because the concepts are so simple. Try doing this with a much more complicated B2B product for instance, and you'll find it challenging to completely rid yourself of bullets.

almost 4 years ago

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