{{ searchResult.published_at | date:'d MMMM yyyy' }}

Loading ...
Loading ...

Enter a search term such as “mobile analytics” or browse our content using the filters above.


That’s not only a poor Scrabble score but we also couldn’t find any results matching “”.
Check your spelling or try broadening your search.


Sorry about this, there is a problem with our search at the moment.
Please try again later.

Netscape, which last year remodeled itself as a Digg-like user-organised news portal, will today roll out a NetVibes-like personalised start page service.

The new site, My.Netscape, will include around 100 modules that add news, weather and more from destinations around the web, and will allow users to create modules consisting of custom RSS feeds.

In an unusual move, the homepage will carry no advertising. A beta version will be available from today, wrote Netscape.com lead developer Tom Drapeau.

Although personalised homepages have been around since the web of the late 90s, with early starters such as My Excite and My Yahoo! getting off the blocks early, the field has been hotting up of late with forays from Ajax-heavy upstarts like NetVibes and Pageflakes, as well as Google's own effort, helping those unfamiliar with RSS hit a rung on the news customisation ladder.

NetVibes just launched a new visual engine that allows people to resize columns. Like NetVibes, the new My.Netscape will allow users to customise the look and feel of subscribed content.

"The modules can be dragged and dropped to enable easy configuration of your layout," Drapeau wrote. "Our programming staff has worked hard to create a framework that allows for scalability and UI elegance."

He said there would be "a minimum of ad clutter".


Published 6 March, 2007 by Robert Andrews

243 more posts from this author

Comments (1)


Amanda Lorenzani

Interesting to see how new technologies like Ajax are instilling new life into proven concepts such as personalisation, which has been around for so long.

It's also good to see start ups and established web properties (like Excite Europe which launched Excite MIX last year) arriving at similar conclusions regarding web standards and usability.

about 10 years ago

Save or Cancel

Enjoying this article?

Get more just like this, delivered to your inbox.

Keep up to date with the latest analysis, inspiration and learning from the Econsultancy blog with our free Daily Pulse newsletter. Each weekday, you ll receive a hand-picked digest of the latest and greatest articles, as well as snippets of new market data, best practice guides and trends research.