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Author: Alan Cairns

Alan Cairns

Alan Cairns is a Search & Social Marketing Analyst at BozBoz.

The future of digital music distribution and online music marketing

Following years of doom and gloom surrounding the rise of internet piracy and the death of physical formats, we’re finally hearing some good news from the UK music industry.

In May the British Phonographic Industry (BPI) announced that UK digital music revenues overtook those from physical formats. It means that the UK music industry is finally catching up with the US and China who were already earning the lion’s share of their revenue from online digital music distribution.