Author: Ben Davis

Ben Davis

Ben Davis is Deputy Editor at Econsultancy. He lives in Manchester, England. You can contact him at ben.davis@econsultancy.com or follow at @herrhuld.

inke

Livestreaming in China: Everything you need to know

Livestreaming has been growing rapidly since 2015 in China, thanks to a slew of social apps and better mobile networks.

In this article, we'll take a look at:

  • the stats behind the rise of livestreaming
  • some brand campaigns
  • important ivestreaming platforms
  • Alibaba's investment in the trend

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matt button

A day in the life of... Head of CRM at Gumtree

This week's Day in the Life introduces us to Matt Button, Head of CRM at Gumtree.

Matt gives us some sage advice on finding out what it is you want to do with your career (after you've checked the Econsultancy jobs board of course).

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10 interesting digital marketing stats from this week

A real mix of digital marketing stats for you this week, each addressing some major concerns for marketers.

Whether it's mobile, your IT department or GDPR, there's at least some solace to be had here. Remember to check out the Internet Statistics Compendium for more.

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10 silly digital things we've enjoyed in the last week

Here it is, our revised weekly roundup which includes the silliest things in digital.

It's a barnstormer this week and not for the fainthearted...

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How apprenticeships are fuelling Rentokil's digital transformation

Over the past few years, there have been many reports of a digital skills shortage.

One way of addressing the volatile digital jobs market is to train up some apprentices who can bring the habits of a digital native and the hunger and loyalty of someone new to the world of work.

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mat perkins

A day in the life of... Product Director at Klarna

Klarna works with retailers such as Topshop, handling customer payments and providing 'pay over time' and 'pay after delivery' services.

We caught up with Product Director Mat Perkins to find out more about his role.

(If you're after a new role yourself, check out the Econsultancy jobs board)

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10 silly digital things we've enjoyed in the last week

We're sick of rounding up serious digital news, so we've decided to concentrate on the fun stuff for this weekly digest.

Get stuck in...

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ben chamberlain

A day in the life of... senior data scientist at ASOS

A particularly fascinating Day in The Life this week sees us catch up with a senior data scientist at ASOS.

Ben Chamberlain spends much of his time with machine learning, helping ASOS optimise its website and communications.

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allbird

Six emerging retailers with effective strategies

I hate powerpoint presentations. But the exception to the rule is always Mary Meeker's annual trends slideshare.

This year, Meeker highlights six online retailers as emerging companies with effective strategies. I thought it worthwhile picking them out and adding some more detail.

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india internet penetration

The best APAC digital marketing stats from May 2017

This month's best APAC digital marketing stats is a bit different, picking out some of the highlights of Mary Meeker's annual trends presentations.

China is the focus, with a few Indian stats thrown in, too. See the full Mary Meeker trends doc here.

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paddy power stunt

All the digital news stories you missed this week

There are some cracking news stories this week, from the sinister to the mirth-inducing.

So, if you like ad conspiracies, cyber-security, zeppelins or Gareth Bale, do not go anywhere else.

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thinking emoji

Five marketing fallacies that only the blinkered believe

Marketing is full of fallacious commentary, opinion and vendor sales speak.

Earlier this year I rounded up some digital fallacies, but now I want to focus on marketing more broadly and some of its flawed reasoning.

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