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If 'digital transformation' could be defined by just one of its constituent parts, it might well be digital product management.
So, what is digital product management and how can it be implemented?
'Please turn off your ad blocker!' The plaintive cry echoes down the tubes of the internet.
Although the ad blocker dilemma is a complex and important one, I get perverse enjoyment from reading the different messages that publishers display, imploring users to disable their ad blockers.
Here are 10 of them.
If you're not fluent in WeChat, here are 10 things to get you started.
From advertising to ecommerce, the Communist Party to the internet of things.
No digital job advert is complete without mention of collaborative working; a skills shortage means businesses are finally fixing their broken windows.
Collaboration isn't easy to engender. Let's face it, people are nine-tenths of the problem. The other 10% is technology, something many tech startups and big beasts are tackling.
Here are three collaboration tools that are aiming to corner the market.
Social commerce is, to some, an oxymoron.
Why would I want my social networks sullied with special offers and calls to action?
With the 'buy' buttons implemented by Facebook and Twitter apparently having little to no success (why keep customers away from retailer websites?) there has to be a smarter way to use social dynamics in ecommerce.
There is. Retailers are starting to use social for retention, enabling their most valuable customers to gain prestige by featuring on the brand's own website or social network.
Creativity is about culture and people, so it's hard to kill it quickly.
However, there are some tropes of restrictive workplaces.
An innovative business need not rid itself of all the things on this list, but it's useful to step back once in a while to allow an alternative approach.
The Times launched 'The Times of London Weekly', its international digital offering, last month.
After investigating the app, I loved the idea of it and wanted to try a subscription for a month or two.
One problem, I can't get it in the UK. It's an interesting quirk of the all-or-nothing subscription model; let's take a look in more detail.
I'm going to advance some of my personal opinions here, but I'm sure you have your own experiences of good and bad digital agency pitches.
Please confess all in the comments below, naming no names, of course.
There's no doubt there are still issues with programmatic advertising; fraud, poor creative, and a lack of transparency from media agencies cause much debate.
Despite this, real-time bidding (the automated auction of ad impressions) has many obvious advantages for publishers.
So, I thought I'd help programmatic newbies with a list of the benefits of RTB.
Facebook and Twitter may be experiencing contrasting fortunes when it comes to monetising their user base, but they share many of the same problems.
Chief among which is the need to satisfy personal users and business users.
Both platforms need to maintain an enjoyable social network that helps users communicate, while allowing publishers and brands to prosper.
Facebook and Twitter have recently made changes towards these ends. Let's have a look.
Marketers in the West are currently fascinated by WeChat's success in the East.
I think part of the fascination is that something other than email is being used for one-to-one marketing and communication.
Companies are interacting with consumers in all sorts of inventive ways through this ubiquitous messaging app.
It got me thinking about one-to-one marketing, and the fallacy that certain channels can provide it.
India, Australia and China feature prominently in January 2016's APAC stats roundup.
Mobile payment, online retail growth, martech, ad spend and Netflix are all in the mix.
For more statistical fun, subscribers can download the Econsultancy Internet Statistics Compendium.