Carin is Chief Marketing Officer at Usablenet, the global leader in mobile and multi-channel technology and a pioneer in mobile usability. She is an experienced marketer with a diverse background and over 15 years’ experience in brand-building and strategic marketing communications. Carin’s career experiences include running an independent brand consultancy as well as brand leadership roles in Fortune 500 companies. Her industry experience includes working with brands such as Johnson & Johnson, UPS, KKR, JPMorgan Chase, Citi Group, Manpower and Pepsico. Prior to joining Usablenet, Carin was Executive Director of Corporate Branding at Landor Associates, a leading global brand agency and part of WPP, the world’s largest advertising and marketing services group.