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Author: Chris Gilchrist
Chris got involved in web design in 1999 and has owned and managed web businesses since 2001. He's worked with and managed projects for the likes of IBM, Oxford University Press, Unipart and Gartner.
He now focuses his attention on SEO & business development. Chris is Google Analytics Qualified. He manages Hit Reach and maintains a keen interest in business and finance, and regularly attends Entrepreneurial Exchange supper clubs.
This checklist is intended to assist small business owners. It outlines the must have elements for your website so you can ensure it has the best chance of succeeding online.
This is the first in a short series which aims primarily to benefit small businesses with regards to their websites and online success. Consequently it might also help if you’re a web designer building small sites for businesses on a budget.
This small business website checklist will be most relevant for small sites or simple ecommerce sites because it’s a general checklist, but it’s amazing how many bigger (and often expensive) websites belonging to large companies fail to adhere to some basic web design fundamentals.
The list below will enable you to quickly check the most fundamental elements are in place on your website and it should take you no longer than 30 minutes to carry out the checks.