Author: Kim Tasso

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Specialist in professional services strategy, marketing, selling and relationship management working with lawyers, accountants, consultants and surveyors.

Proven trainer and coach. Freelance journalist and book author (selling, media relations and management growth strategies)

Web site www.kimtasso.com

Six top tips for integrating social media into B2B selling

Social media is now a proven and important element of most digital marketing campaigns and the majority of marketing practitioners will be comfortable with how it integrates into their existing communication programmes.

However, there is still a dearth of information on how social media integrates with and supports selling and engagement activities.

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