Author: Oliver Walker

Oliver Walker

Digital marketing professional with experience specialising in website analytics, Google analytics, on-site conversion rate optimisation and PPC campaign management.

Specialties: Digital Marketing

Web Analytics: Google Analytics, Website Conversion Optimisations,

Was 2012 the 'year of the tablet'?

Last year I analysed whether the industry claim that 2011 would be the 'year of the mobile (device)' was correct.

It seemed those clever industry commentators got it right on that occasion.

This year we've stepped it up a notch, got more specific and it's time to examine whether or not 2012 really was the 'year of the tablet'. 

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