Posts tagged with Abuse

Google News asks publishers for 'standout' content

For many publishers, Google News is an important source of traffic. This is particularly true for publishers involved in the business of distributing news.

As a result, it's no surprise that a Google SEO strategy for some publishers focuses heavily on Google News.

For those publishers, a new tag introduced by Google to help publishers surface their best content will be of interest.

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BadRank: is Google neglecting search?

Note to unscrupulous merchants: all of that negative online buzz you've been creating to boost your sites ranking on Google won't do you much good anymore.

At least that's what Google is saying following the New York Times' high-profile story about Mr. B, who just might be the web's most unscrupulous merchant. His strategy: treat customers like crap, encourage them to complain about him online and watch his site's presence in the SERPs improve with every complaint.

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Google: stop wasting your time on meta tags

Are you still using the keywords meta tag? Or are you stuffing your description meta tags in hopes that it will help your rankings?

If so, Google has a reminder for you: you're wasting your time.

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Scribd and SEO: live by the sword, die by the sword

Last Friday, TechCrunch reported that online document sharing service Scribd saw its traffic fall nearly 50% since June of this year. That's pretty much the SEO equivalent of a stock market crash.

According to Trip Adler, Scribd's CEO, the company knowingly made some changes that it expected to decrease traffic. One of them: "reducing the aggressiveness of our SEO".

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Game social media, game advertisers?

Services like Digg have become an important tool in the arsenal of online publishers. After all, they're capable of spreading an article or blog post virally, resulting in tons of traffic in very short order.

Quite a few blogs, for instance, which I won't mention, are known to receive a lot of their traffic thanks to the fact that their stories frequently hit the Digg front page.

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