Posts tagged with Admiral’s excellent customer-focused redesign: review

Admiral has been doing commendable work in digital recently. 


How Admiral's TV ad drives viewers online

Christopher Ratcliff recently wrote an article looking at how effective TV ads were at encouraging viewers to search for the brand or product online. 

In general, they weren't very good, with very few joining up the TV ad with the web. 

Last night, I noticed one good example of this, from Admiral. 

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