Posts tagged with "Advertising" "Drip Advertising" "Burst Advertising" "Marketing Campaigns" "Bacardi" "Rvtv" "Real Vision Television"

Mo Farah vs. Usain Bolt

Mo Farah v Usain Bolt: drip v burst marketing

Much like the athletes mentioned in the title of this blog post, both drip and burst marketing campaigns have their strengths and weaknesses.

The key is choosing the right one, at the right time, for the right product.