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Posts tagged with Apple Ipad

Usability, usability, usability: why the iPad will succeed

Steve Jobs with Apple iPadLike a staggeringly large number of people round the world, I have been eagerly awaiting the launch of what is now the Apple iPad.  I even followed a live blog to get the latest blow by blow account of Steve Job’s presentation.

Of course tablets are not new but there are three reasons why I think Apple will succeed this time and they all link to usability.  Not the ‘usability is just making it easy’ type of usability but the ISO 9241-11 version, where usability is defined as: effectiveness, efficiency and user satisfaction.