Posts tagged with Ashley Highfield

Johnston Press CEO rejects paywalls to focus on digital ad revenues

Johnston Press (JP) CEO Ashley Highfield says he plans to make the newspaper publisher “digital-first” and keep its news content free online while increasing advertising revenues.

Speaking at The Guardian’s Changing Media Summit yesterday, Highfield said that mobile and web content would remain “free all the way” - but that the publisher would charge for iPad apps.

Since launching mobile sites for its 211 regional titles in December the company has added 2m unique users, taking JP’s overall online audience from 8m to 10m.

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