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Posts tagged with Auto Industry

Does the UK car industry not get social media?

Despite the opportunities offered by social media, the UK car industry seems to have been slow to catch onto it as a way of promoting its products and talking to customers.

In the US, brands like Ford, thanks to the efforts of its social media director Scott Monty, have placed a high importance on engaging with customers through social media, yet I can think of very few examples from the UK.