Posts tagged with Bailouts

France saves the music industry

The music business isn't as easy as it once was, and record labels often blame the internet for that. After all, the internet has enabled piracy on a scale never seen before, which is often cited as a major reason CD sales have declined so much.

While the internet did usher in an era of digital piracy, the truth of the matter is that industries change over time, and the strongest players in them find ways to adapt.

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Rupert Murdoch clears the air on the future of journalism

Rupert Murdoch's media empire produces news, but he also has a habit of making it himself. Most recently, he was a headline-creator when he stated he'd be pulling his websites out of Google's index.

Journalism in the 21st century is clearly something that matters a lot to Murdoch, both financially and personally. And in an op-ed piece in his own Wall Street Journal, Murdoch laid out his views on where he sees journalism going, and who needs to stay out of it.

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Ford revs up social media solution

fordFord's social media director Scott Monty might have thought he was off to a safe start with a little audience participation during a recent conference presentation. "How many people here," he asked, "have ever driven a Ford?" Most of the audience raised their hand. "Now how many of you would buy one?"

And the room froze like a rusted carburetor. "That's the problem," he said.

The solution? Part of it is in a social media program that Monty believes will restore some of Ford's lost "humanity" as a brand and continue to put some distance between Ford and the two other Detroit carmakers, Chrysler and GM. "Somewhere along the line," said the company's digital and multimedia content manager, "we lost our personality. We can gain it back with social media."

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