Posts tagged with Band Names

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The 'unGoogleable' band name is dead

I began writing an ‘amusing’ article last night, it was to combine my twin passions for music and search marketing. It was to be entitled ’20 band or artist names that are impossible to Google’.

I figured this would be ripe for hilarity and also an interesting look into what new bands and artists need to consider when trying to market themselves online. 

After all we live in a ‘digital first’ world where bands like Chvrches specifically spell their name wrong so they can be searched more easily and Owen Pallet dropped his Final Fantasy pseudonym in order to drive more traffic to his site instead of the computer game franchise.

I was wrong.