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Posts tagged with Blog

13 awesome interweb things that have amused us this week

Hello there! Yes, there are many whimsical, irreverant, hilarious web roundups on the market. This, however, is the most delectable, growing in stature, as it does, with each mouthful.

This week we can boast coelacanths, wibbling arse desserts and Rush Limbaugh.

Join me in saluting Matt Owen for finding a lot of this stuff. Enjoy your severance pay, Matt!


13 awesome interweb things that have amused us this week

Good afternoon illustrious readers! Welcome back to our alternative to the big newspaper editorials. Where else can you find hard hitting opinion as in Econsultancy's interweb round up of crazy stuff?

I would say it's been a vintage week, and I will, because it has. Enjoy!

Hat tipped to Matt Owen for finding most of these. Enjoy your severance pay, Matt!

BTW, the glorious top image is from The Wurzel's Facebook page.

1 comment

13 awesome interweb things that have amused us this week

Welcome to you all! This is without doubt the greatest interweb round up of this nascent series of greatness.

Wipe that drool off your chin and dig in to the great bowl of deeply unsatisying tinned chilli that is the internet.


13 awesome interweb things that have amused us this week

This week's round-up includes Ninjas, Duran Duran, bears driving cars, and doctor/modernist poet, William Carlos Williams.

Do kindly check it out.

If there's anything you want to direct us to, for future round-ups, whack it in the comments. Enjoy!


Sprite scores big win thanks to Tumblr's potential for long-term engagement

Drinks brand Sprite managed to outperform its rivals and achieve the greatest exposure on Tumblr in July.

This is despite the fact that it only blogged three updates, while second-placed MTV posted a massive 114 times.

The findings, which come from a report by Simply Measured, show the high potential for long-term amplification on Tumblr compared to other social networks, as nearly all of Sprite’s 85,000 reblogs were owed to a single post made prior to the study period.

The Sprite post in question is an animated GIF of a game of spin the bottle. Not very complex, but it captured the imagination of Sprite’s audience and isn’t something that can necessarily be replicated on other networks.


14 awesome interweb things that have amused us this week

Welcome to you all! This week in the Econsultancy content team, we've been laughing at precisely 14 things.

This week's round up includes porcupines, groin gifs, and an excellent Slideshare from Twitter's Bruce Daisley. 

They are listed below for your mutual amusement.


13 awesome interweb things that have amused us this week

Hello all readers and welcome to our newish thing, which was called 'Crowdsauce'. 

No doubt this shabby pun is in use in many places on the internet, but here it denotes a round-up post, potentially replacing our weekly infographic, where we can relax and share some fun or interesting stuff (caveat: mostly pointless).

It wasn't doing very well, named 'Crowd Sauce', so we've gamified the title a little bit. I hope you don't feel you were led here under false pretences?

The categories will likely differ each week. Let’s go…


This week's finest digital marketing infographic

It's time again to share the best digital marketing infographic we've seen this week, which this time comes from Dan Zarrella.

The graphic uses data from blogs, Twitter and Facebook to look at which calls-to-action encourage the most shares.

It shows that by asking for retweets marketers can increase the amount of social interactions by up to 120% on Twitter, while including the word 'like' in a Facebook post can increase rngagement by around 0.4%.


Taking a break for Christmas

The Econsultancy team is taking a break for Christmas, so we won't be publishing anything new here until the new year. 

We'll be too busy stuffing our faces with turkey to write any posts, and I'm sure you, our readers, have better things planned for the next week. 


Can rich media save mobile?

Over time, advertising spend has held a close correlation with consumer behaviour. A trend that has been consistent across print, TV, the web and now even Facebook.

However, one channel has proved incongruous with the rest: mobile. Report after report points to consumers worldwide spending more time on their mobile devices.

In Europe, the mobile revolution is well under way, with premium publishers typically generating 50% of their traffic through their mobile sites.

Despite this, mobile display only accounts for 6% of the display advertising spend in UK and lower in the rest of Europe.

As consumers spend more time on their mobile devices, it makes sense that brand marketers look for effective ways to capitalise on the high level of consumer engagement with the channel. But as we continue to wait for mobile display advertising spend to increase we all begin to wonder: will marketers ever be able to monetize mobile display effectively?

Can the publisher compete with the usual suspects like Google, Facebook and Twiter? Will rich media be the knight in shining armour that can save mobile? 


The 34 types of blog post that work wonders for Econsultancy

We’ve been blogging at Econsultancy for the past six years and it has been great for our company. I have long held the view that all businesses should have a blog.

Our blog now accounts for two thirds of site traffic and has claimed lots of valuable search placements on Google, which we’d otherwise have to buy. It also provides our social media manager with a bunch of fresh content to feed into the likes of Twitter and Facebook.

Furthermore, it has helped to grow awareness and perceptions of our brand, while establishing a warmer tone of voice than might otherwise be expected of a ‘consultancy’ (we’re actually a learning-based business, as opposed to an outright consultancy!).

When new writers start at Econsultancy I give them a handy cut out and keep list of blog post templates, which they can use for inspiration. Everybody gets writer’s block from time to time, and my checklist helps to provide a framework for the blog.

I have adapted these 34 ideas to make them less Econsultancy-centric, so that you can use them. I hope they prove helpful, whether you’re a writer, editor or content strategist.


The end of tech blogging?

Over the festive break, Jeremiah Owyang, analyst at Altimeter Group, caused a bit of a stir with a post claiming the golden era of tech blogging is over.