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One of my new favourite web tools is called bit.ly, a kickass URL shortener with a difference.
Essentially, bit.ly is, backed by the interesting folks at Betaworks, is a next-gen version of TinyURL, replete with some advanced features that you might find useful.
And where TinyURL has stood still, bit.ly has innovated...
Roger Warner at Content & Motion has devised a handy cut-out-and-keep wallchart to help define and explain online PR.
Gary Vaynerchuk is director of operations at Wine Library, a wine retailer, and is perhaps more widely known in internet marketing circles for his videos, where he primarily delivers insights into topics related to social media.
He is also the face behind Wine Library TV, the video-based wine tasting blog that has done much to help transform the Wine Library business into a $50m-a-year retailer, from $4m six years ago.
Gary is a blast...
Wired’s senior editor Paul Boutin has climbed aboard the 'blogging is dead' train, pointing to Jason Calacanis’ decision to quit blogging as a primary reason to bail out.
The article starts: “Thinking about launching your own blog? Here's some friendly advice: Don't. And if you've already got one, pull the plug.”
Earnings season is in full swing and while there were a few pieces of "serious" news that I found interesting, it was a story of a virtual murder from Japan that took the cake.
Has Nokia bee n a victim of brand sabotage or agency heavy-handedness? Because something is very amiss in the way it is conducting its social media / SEO strategy.
Putting aside the reasons why I personally think Twitter is a waste of time, the real problem for the site is that it doesn't yet have a business model.
I spotted a good post by PR Squared’s Todd Defren on the value of retaining a PR agency during an economic downturn.
Based on the principle that it is a wise move to invest in marketing activities during a recession, and picking up on some advice in Sequoia’s recent ‘RIP Good Times’ event, the post contains five key reasons why you need to be aggressive when it comes to your PR strategy.
In all of the chaos that is the global economy, a story about the sale of a blog for $15m probably received less attention than it would have under different circumstances.
22 year-old Johns Wu started the Bankaholic blog in 2006 to help individuals obtain the best rates for bank savings products.
There was an interesting post yesterday on TechCrunch about the use of Google Trends to drive editorial.
Apparently, a number of publishers are leveraging the data from Google Trends to find hot keyword trends, and taking advantage of the blazing speed at which Google spiders new content on blogs and content sites to produce content catered specifically to those hot keywords.
Billions of dollars in market cap. Gone. In minutes.
It wouldn't be surprising to learn of Apple shareholder heart attacks after a rumor that Apple CEO Steve Jobs suffered a massive one resulted in a quick but rapid drop in Apple's stock price last Friday.