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According to Technorati's survey, the mean avenue revenue for bloggers who are monetizing their blogs is more than $6,000.
It always staggers me when I receive a badly-written press release or PR pitch, simply because there’s so much advice out there on how to do it right.
But if there’s one thing that I just can’t understand, it is when PR people ask you to do their job for them.
You can tell a PR has strayed out of their traditional comfort zone when you see this kind of demand in a press release: “Please contact me if you place any of the following information on your site.”
Blog search engine Technorati has just released its annual State of the Blogosphere report and, if the figures are correct, the number of blogs is still growing. In fact, the blogosphere has almost doubled in a year.
According to the report, Technorati has indexed 133m blogs since the company started in 2002. The same figure in last year's report was just 70m, which suggests some impressive growth. Can it be so?
If you have a website which is regularly publishing news items, then getting indexed by Google News is a crucial source of traffic.
First of all you need to make a request to have Google News index your content, but there are other requirements. So what else is Google looking for?
Here’s a secret: journalists often look for one of three links when they visit a website. Can you guess what they are?
The key thing for a writer is to find what they’re looking for as quickly as possible. If they cannot find the answers online then they’ll need to quickly find some media contacts to call, or email.
As such, journalists typically scan the page for one of the following links…
Twitter's popularity is growing and regardless of the skepticism that exists about it, marketers and businesses are taking notice.
If you're thinking about giving microblogging on Twitter a try or are already using Twitter, here are 10 Twitter tools that you can put to work.
Last week, E-consultancy's Graham Charlton discussed the benefits of running a corporate blog.
As more and more companies are asking employees to blog (or considering asking employees to blog) in an official capacity, one of the things that goes unrecognized is the importance of using a blogging platform that is easy to set up and easy to maintain for multiple users.
Yahoo has launched a Buzz widget for mobile users, allowing them to browse and ‘buzz up’ top articles from the past 12 hours. Alternatively, iPhone users can do this here, via an optimised version of Buzz aimed specifically at the sexy Apple handset, though no dedicated iPhone app is yet available in the iTunes Store.
Yahoo says the mobile widget can be found by searching for ‘Yahoo! Buzz’ from within the widget gallery.
This is another sign that Yahoo is looking to drive up usage of Buzz, its social news play, although there is more work to be done if it really wants to usurp Digg as the number one social media website.
Sir Tim Berners-Lee is to offer reputable websites a kitemark, to help web users work out that they are trustworthy and reliable. The father of the web is to launch the scheme via his World Wide Web Foundation , which begins its work in 2009.
This is, of course, completely bonkers. Why has it come about? Because of a bunch of cults, that’s why...
Obviously, converting every short term blog visitor into a regular user of your site is virtually impossible.
But there are a few things you can do to make a few more people become repeat visitors or at least check out the rest of your site.
Popego is a startup which was announced at the TechCrunch 50 conference this week, aiming to help you to 'enjoy a more meaningful web'.
Popego plans to do this by joining up all the accounts and profiles you have created around web and using this information to bring you relevant content.
When done correctly, blogging can be valuable to a company, providing benefits for SEO and customer service. As long as it is done well, that is.
Many companies have now started their own blogs, so should your company follow suit? Very probably. Read on to understand why...