Posts tagged with Booking

Which hotel sites offer the best user experience?

According to a survey, the answer is Premier Inn and Travelodge, the best-known budget hotel brands. 

Premier Inn narrowly nudged out its budget rival, with The Hilton a distant third. 

So what are these hotels doing right online? Or are the results merely a reflection of the popularity of these two brands? 

I've been looking at the survey results, as well as how the top ten hotel brands deal with the search and booking process. 

4 comments

Will Wikivoyage shake up online travel?

Wikipedia is one of the world's most popular websites and, in the eyes of some, was largely responsible for the demise of Encyclopaedia Britannica.

The good news for publishers: the market for encyclopedias is relatively small, so Wikipedia's popularity has had a relatively limited commercial impact.

The bad news for players in the travel space: the Wikimedia Foundation's entry into online travel may have broader commercial implications.

7 comments

Grand Central relaunches its website

Grand Central, which operates rail services between London and the North East, came in for some criticism on this blog a few months ago for the shocking customer experience when attempting to book tickets online.

The company has now relaunched its booking engine so I've been trying it out to see if Grand Central has managed to make the site more usable than before.

0 comments