Posts tagged with Brick And Mortar

Is omni-channel retail a delusion?

In 2012, Jerry Storch, then the CEO of Toys R Us, told attendees at the Shop.org conference that stores will never die thanks to omni-channel retail.

Since that time, many traditional retailers have invested heavily in omni-channel initiatives that seem wise, at least on the surface.

But are retailers' omni-channel hopes really delusions?

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How Nordstrom sees customers’ changing expectations

Retail giant Nordstrom competes against other luxury brands like Bloomingdales and Saks Fifth Avenue. It sells Citizens of Humanity jeans ($238), leather Prada men’s sneakers ($420), and Jimmy Choo clutches ($620). It does not sell tires.

So, why would it take the rubber discs from a customer insistent on returning them?

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How the other half markets: three lessons for luxury retailers in 2013

The posh set may still lord their smart handbags, pricey silks, and Ibiza getaways over the masses in the offline world, but in digital it’s a different story.

Online, luxury retailers struggle to keep up with the Kmarts and J.Crews of the world. In fact, according to a recent study by L2, one in five luxury brands still lack ecommerce capability, and 30 percent of them have yet to incorporate basic site search. 

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62% of shoppers will buy online during Thanksgiving Day weekend

As Black Friday is only a few days away, stores on and offline are rushing to be the first choice for consumers. Though the brick and mortar shops are still leading the way, ecommerce is quickly catching up.

IgnitionOne has put together this handy infographic to highlight the shift in shopping by the numbers. The biggest uplift in sales had to be Cyber Monday in 2011 which was actually the heaviest online shopping day of all time, bringing in $1.25 billion in sales.

50% of those dollars spent orginated from people buying at work which would make sense for those who couldn't get to the deals on Black Friday in store.

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