Posts tagged with Buyers Guide

Ecommerce guide front cover

Three important trends impacting the ecommerce technology market

According to the new Ecommerce Platform Buyer’s Guide 2014, online retailers are thriving.

Retail is transforming itself from a local industry into one which is fundamentally about competing globally in international markets.

The IMRG Capgemini e-Retail Sales Index saw the 2013 UK online retail market grow 16% to £91bn, with ecommerce accounting for 21% of the country's entire retail market.

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Great expectations: is user experience your biggest responsibility?

Econsultancy’s updated User Experience Buyer’s Guide lists 23 suppliers of user experience services, and expounds the current trends in the market.

And guess what? User experience is as topical as ever.

Business transformation is increasingly design-led, delivering value to customers with great customer experiences, across multiple devices, with emerging technologies such as responsive design and HTML5.

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Research reveals increasing use of online ad networks

Two thirds of advertisers are currently working with online ad networks, while almost half say they are using them more than they were a year ago.

This is one of the findings of Econsultancy's Online Advertising Survey Report, which was produced in association with the Rubicon Project, based on a survey of more than 250 advertisers and agencies.

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£385m wasted on duplicate payments to affiliates – survey

Advertisers could be wasting £385m a year by failing to de-duplicate across different digital marketing channnels and paying more than once for the same sale.

According to a survey into the issue of de-duplication by TagMan, more than 40% of 50 companies in the digital sector said between 11% and 20% of commissions were duplicate payments.

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New E-commerce Platforms Buyer's Guide released

Although e-commerce is one of the relatively stable industries in these challenging times, it does not guarantee that any individual etailer will survive the downturn we are seeing in the UK economy. However, there is one important step that can be taken to minimise the risk, as outlined within the new E-commerce Platforms Buyer's Guide.

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