Posts tagged with Career Builder

Super Bowl tech ads: the Monday morning quarterbacking

With the global economy on the mend, and tech companies in particularly feeling confident, tech  companies made sure they got a piece of the advertising action this Super Bowl Sunday.

Particularly notable: the presence of ads from two of the hottest consumer internet startups, and the iPad app that a publishing mogul hopes will blaze a path into the future for news publishers. The presence of the startups brought back memories of the .com boom, in which young, high-flying tech startups flush with investor money spent big bucks to promote themselves to the world.

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Facebook set to become a bona fide market research service?

In its short life span, Facebook has rapidly become one of the most popular destinations on the internet. That hasn't, however, translated to instant profits.

Despite its incredible metrics, Facebook has struggled with revenue and profitability. Hundreds of millions of dollars in capital have been provided to keep the company growing but thus far, Facebook hasn't developed a business model that appears to offer the promise of self-sustainability in the near future.

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