{{ searchResult.published_at | date:'d MMMM yyyy' }}

Loading ...
Loading ...

Enter a search term such as “mobile analytics” or browse our content using the filters above.

No_results

That’s not only a poor Scrabble score but we also couldn’t find any results matching “”.
Check your spelling or try broadening your search.

Logo_distressed

Sorry about this, there is a problem with our search at the moment.
Please try again later.

Posts tagged with Carol Bartz

Yahoo is Yahoo Mail

As a network, Yahoo websites are the second-most trafficked behind Google according to comScore's numbers. Yahoo's properties are diverse and Yahoo is far closer to being a 'media' network than Google.

Yahoo's impressive audience of over 145 million visitors in January is one of the reasons that many have high hopes for a turnaround. But what assets should the company focus most on leveraging?

2 comments

Five things Carol Bartz should do at Yahoo!

New Yahoo CEO Carol Bartz had her first public appearance at the Morgan StCarol Bartzanley conference yesterday. She took the opportunity to continue her message to Wall Street that the sliding search company is considering a whole menu of options for the future. The operative quote: "Everything is up for evaluation."

The problems with Yahoo begin and end with that attitude. Here are five things Bartz could put in motion tomorrow that will get the company back on track:

2 comments

Yahoo lowering minimum bids on keywords?

Yahoo has new life. The organizational shakeup that was anticipated transpired this week and Yahoo's new CEO Carol Bartz has started Yahoo down a path that employees and shareholders hope will revitalize the company.

But revitalization isn't going to happen overnight. Despite ongoing efforts to boost its search ad business, Yahoo is still in a bad spot when it comes to its search ad offerings.

1 comment

Yahoo set to announce major organizational changes?

2008 was the year Yahoo probably wishes it could forget.

From the company's disastrous handling of Microsoft's acquisition bid to its failed search advertising deal with Google to continued marginalization of its search business, 2008 showed one of the internet's biggest brands to be a company in disarray.

0 comments