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Posts tagged with Coke Zero

How Coca-Cola uses Facebook, Twitter, Pinterest and Google+

While putting together our recent series of posts looking at how major brands use the four main social networks I’ve somehow managed to overlook Coca-Cola, so today I have rectified that startling omission.

Coca-Cola is one of those instantly recognisable brands that would rake in fans and followers without even trying, so it’s to its credit that it has active accounts across the social web.

So, here’s a quick look at how it uses Facebook, Twitter, Pinterest and Google+.

By way of comparison, check out our other posts that take a similar look at other brands including Red Bull, Cadbury, Microsoft, Walmart and Nike...