Posts tagged with Consumer Report

34% of shoppers prefer to buy online: report

When shopping for something which can be bought both online and in store, 34% of UK shoppers would prefer to buy online, with 55% opting for the high street. 

While this stat shows that offline retail still holds an important place in customers' minds, 34% is still a sizeable portion of the sample. 

These stats are taken from Econsultancy's Habits and Motivations of Consumers report, which looks at e-commerce consumer behaviour in both the UK and US.