Posts tagged with Content Discovery

How can we improve content discovery networks? A study of clickbait

I recently made a fuss about a mobile advertising experience I had with CNN Money.

My gripe was about UX but also about the poor quality of content discovery networks.

So, I thought I would experiment in visiting some of the clickbait on these networks. Here we go...

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Has CNN created the worst ever mobile ad experience?

Last week I encountered this ad experience on my iPhone.

Even for a mobile ad, this was bad.

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Facebook: Our video strategy is all about content discovery

Facebook has been pushing hard to dislodge YouTube as the king of social video in 2014 and so far it’s made excellent headway.

And for the cynics among you - yes, a lot of it has to do with autoplay videos.

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Start Me Up! A profile of Trapit

For many of us in online news and content discovery, Google Alerts simply aren't cutting it anymore.

Trapit, which has raised $6.2 million in Series A funding to address the need for content discovery, surfaces content using some of the same artificial intelligence technology involved with Siri on the iPhone, and comes to us as consumer-facing iPad app, or more recently, a B2B publishing suite.

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Digg 2.0 tries to woo publishers

Social media has been a boon for savvy online publishers who make a concerted effort to take advantage of it. Back when social media was coming into its own, Digg was one of the popular services that publishers latched on to.

The reason was obvious: hitting the Digg homepage could easily drive massive amounts of traffic in a very short amount of time. Few publishers, of course, dream of anything less.

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Content sharing and discovery: is Facebook the new Twitter?

Facebook is the world's largest social network. It recently passed the 400m registered user mark and is now the a top five web property according to comScore.

But Facebook is fast becoming more than just the world's largest social network. With 5bn pieces of content being shared every week, and a whopping 60m status updates being post each week, Facebook can no longer be classified as a simple 'social network'.

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Is RSS dead?

Yesterday, ZDNet's Sam Diaz called RSS a "Web 1.0 tool" and voiced the opinion that "there are better ways now". He noted a Forrester Research study showing that only 9% of adults in the US use an RSS reader monthly -- a 2% drop from 2008.

Diaz's comments were in response to a Google blog post announcing the release of the second annual Google Reader Power Readers, a collection of the sites various influential individuals call their favorites.

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