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Posts tagged with Crowd Sourcing

Three travel brands innovating in crowdsourced marketing

The first act of outreaching to the crowd is 300-years-old (dates back to 1714), but the term 'crowdsourcing' was first coined in 2005 by two Wired Magazine editors Jeff Howe and Mark Robinson.


Rightmove crowdsources website improvements on Facebook

With its new Facebook campaign, property website Rightmove is aiming to get people involved in suggesting new features for its website. 

The Ideas Factory campaign asks Facebook users to register and submit ideas for possible improvements, as well as voting for the best ideas submitted by others. And, of course, there are iPads to be won...