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Posts tagged with Daily Deals

Daily deals: hazardous to your online reputation?

For many merchants owners, daily deals services are very attractive. Their promise: lots of customers coming through the doors in a short period of time. And no up-front fees to boot.

The appeal of the daily deal has driven the growth of some of the fastest growing companies ever.

9 comments

When is a deal no longer a deal?

According to a report by BIA/Kelsey, in just a few short years, consumer spending on 'daily deals' like those offered by Groupon and LivingSocial could reach $6bn.

So it's no surprise that the concept has been commoditized and everyone is jumping on the daily deal bandwagon. Take for, instance, major publishers like the New York Times which is launching its own daily deal service called TimesLimited.

1 comment

Will Twitter catch more than a worm with @earlybird?

Twitter, which for so long was criticized for its lack of a revenue model, is now firing on all cylinders as it looks to develop multiple sources of revenue. From Promoted Tweets to Promoted Trends, the company is no longer shy about trying to make a buck, and so far, Twitter users don't seem to mind.

One big reason: Twitter has done a pretty good job at making sure its ads aren't intrusive. And if it has its way, it might even make money while making Twitter users happier.

2 comments