{{ searchResult.published_at | date:'d MMMM yyyy' }}

Loading ...
Loading ...

Enter a search term such as “mobile analytics” or browse our content using the filters above.

No_results

That’s not only a poor Scrabble score but we also couldn’t find any results matching “”.
Check your spelling or try broadening your search.

Logo_distressed

Sorry about this, there is a problem with our search at the moment.
Please try again later.

Posts tagged with Digital Excellence

Q&A with The Digitals judging panel: Lucy Dawson of Lloyd's

Entries for The Digitals, our new awards that recognise the best in digital marketing and ecommerce, are currently open

To celebrate their launch and build a better understanding of what it is all about, we've invited several of the esteemed judges for a Q&A.

Lucy Dawson, Digital Content Executive at Lloyd's of London, is the third in the series.

0 comments

Q&A with The Digitals judge: Matthew Timms of Santander

Entries for The Digitals, our new awards that recognise the best in digital marketing and ecommerce, are currently open

To celebrate their launch and build a better understanding of what it is all about, we've invited several of the esteemed judges for a Q&A.

Matthew Timms, Director, RBS acquisition at Santander UK, is the second in the series.

0 comments

Q&A with The Digitals judge: Nicolas Roope of Poke

Entries for The Digitals, our new awards that recognise the best in digital marketing and ecommerce, are currently open

To celebrate their launch and build a better understanding of what it is all about, we've invited several of the esteemed judges for a Q&A.

Nicolas Roope, Executive Creative Director at Poke, is the first in the series.

0 comments

Six tips on preparing for #TheDigitals

As always, we are excited to see and hear about all the creative and stellar work that has been going on in digital marketing and ecommerce.  

On 27 June, Econsultancy and new media age are awarding the best of the best in digital and hosting an unrivalled networking event in London to celebrate. 

To find out if you’re the best of the best, first you'll have to enter The Digitals.

We’ve put together a few pointers to help kick start your entries...

0 comments

Eight steps to achieving digital marketing excellence

One question that we often get asked is 'how can we develop world class digital capability?' It often comes after companies have tried traditional methods that, when done in isolation, are doomed to failure. 

A common tactic tried by many is to hire ‘digital gurus’ to come and magically fix their problems. They are then frequently isolated and over stretched so they often move on after six months due to frustration and a lack of understanding of their role.

Or, in today's job market where digital skills are at a premium, they simply get a better package elsewhere.  

On the flip side, some companies invest in training for their ‘traditional marketers’ without considering that there are organizational elements of the business that need to change as well.

Add to this a market that constantly evolves and the resistance to change most people have and you have a heady concoction of failure.

9 comments