Posts tagged with Dpac

For publishers looking for revenue, mobile still holds promise

Media companies large and small are desperately struggling to increase revenue and decrease their costs. At the How Do You Make Real Money on Digital Content? panel during DPAC in New York on Thursday, panelists suggested a few ways that publishers can increase their earnings.

Cutting the cost of creating content is one method that traditional journalists won't be excited to try out. But there's still a digital frontier that's holding the promise of digital revenues for many: mobile.

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