Posts tagged with Driving Traffic

63% of website owners say improving conversions is the biggest challenge

Improving the on-site conversions is the biggest challenge for e-commerce businesses, according to a new survey by SLI Systems.

Almost two thirds of respondents (63%) cited improving conversions as their biggest challenge, closely followed by attracting more visitors (62%).

Improving logistics came third with 22%, followed by international expansion (16%) and increasing advertising rates (11%).

It should be pointed out that this was a closed question that only had five possible responses, but it still highlights the fact that boosting conversion rates is a high priority for e-commerce sites.

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