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Posts tagged with Ebuyer

Mega menu design trends in ecommerce: 2011 vs. 2014

Way, way back in 2011 we published an article looking at how 26 commerce sites presented their mega menus.

This refers to the drop-down menus that are generally situated within the horizontal navigation at the top of a webpage.

Web trends and UX design have changed in the intervening years, in large part due to increasing consumer adoption of mobile and new technologies such as responsive design, so I thought it would be interesting to revisit those same sites to see how they've evolved.

Here they are...


How 'Mega Monday' turned sour for Ebuyer.com

While many online retailers will be counting the profits from increased sales on ‘Mega Monday’ there is a sobering lesson on how not to run a discount promotion from Ebuyer.com.

The electronics retailer joined the discount trend by offering a range of sale items for just £1, including laptops and PCs. However, the website couldn't handle the extra traffic that this offer generated.