Posts tagged with Employers

Tech the best choice for Gen Y workers: report

For major brands, reaching and selling to Gen Y has been a subject of much focus and debate.

But for all of Gen Y's impact on the marketing world, its impact on the workforce is arguably even more significant.

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10 big recruiting mistakes companies make

Thanks to the latest internet boom, companies are growing and there's incredible demand for individuals with digital skills sets.

That's good news for those looking for digital marketing jobs, but it is creating numerous recruiting challenges for companies.

Whether you're looking for a web developer, a social media marketer, or a salesperson, if you're in a digital industry in a major market, competition is fierce and chances are that finding the next great hire is a daunting task.

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The real reason Facebook is taking on nosy employers

If you're hunting for a job today, your next interview might just end with an awkward question, "Can we have your Facebook password?"

In an effort to get as much information as they can, a growing number of private and public employers are asking job applicants to give them access to their Facebook accounts. There have also been reports of universities asking prospective applicants for the same.

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Could after-hours email restrictions hurt email marketers?

The rapid growth of mobile technology and its adoption throughout society has arguably been a boon to both employers and employees. When put in capable hands, a smart phone can be an incredible promoter of productivity.

But that doesn't mean that smart phones are perfect. There's a reason, after all, that many corporate workers given Blackberries coined the term 'Crackberry.'

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Quietly, IBM becomes the enterprise Facebook

IBM may be one of the largest, most successful technology companies in the world, and it has a piece of a lot of pies. But chances are it isn't one of the top companies that comes to mind when you utter the words "social media" or "social network."

For a growing number of corporations, however, IBM has become the social networking vendor.

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Your company needs a social media policy

Recently, I published a post that struck a nerve with a reader who will remain anonymous. That reader lashed out at my idiocy in several ways, including via a popular social network.

The wasted effort at insulting and haranguing me would have been quickly forgotten if not for an interesting observation: my cyberstalking critic executed his childish attacks through multiple accounts all associated with his employer, a small services-oriented business.

On one of those accounts, I discovered other rude, obnoxious and downright classless 'content' not directed at me.

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