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Posts tagged with Exact Match Domains

Do exact match domains still work as an SEO tactic?

While Google has set out to tackle exact match domains of dubious quality, it seems this is an SEO tactic that may still work. 

Indeed, a recent study found that exact match domains were able to rank highly with fewer links and less content than branded competitors. 

I've decided to delve deeper into this issue with some examples and opinions from a cast of SEO experts... 


Google reconsiders keyword domains

2011 has been a busy year for Google. Faced with increasing criticism about the quality of its search results and the tactics publishers use in attempts to influence them, the world's most prominent and widely-used search engine has taken aggressive steps to crack down on paid links and content farms.

But Google's tweaks may go well beyond moves to reign in black and gray hat SEO tactics. In fact, it may be looking at core components of its algorithm altogether.