Posts tagged with Falcon Heene

#balloonboy: when mainstream and social media both #fail

By now, you've probably heard of Falcon Heene, the six year-old Colorado boy who the world thought was trapped in a helium balloon that escaped into the sky last week. It turns out he really isn't Balloon Boy, but it's too late for that now.

Shortly after reports of Heene's airborne adventure hit the newswire, Balloon Boy became a social media mega-meme. Individuals glued to their computer screens tweeted and blogged up a storm about the boy they thought was flying through the skies at 8,000 feet. The most creative quickly seized upon the opportunity.

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